{"id":38527,"date":"2021-11-04T10:00:00","date_gmt":"2021-11-04T14:00:00","guid":{"rendered":"https:\/\/www.litmus.com\/?p=38527"},"modified":"2021-11-03T12:42:39","modified_gmt":"2021-11-03T16:42:39","slug":"post-purchase-emails","status":"publish","type":"post","link":"https:\/\/www.litmus.com\/blog\/post-purchase-emails","title":{"rendered":"6 Post-Purchase Emails That Make The Sales Go Round"},"content":{"rendered":"\n\n\t
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You made a sale\u2014hooray! Now, how do we make it happen again?<\/p>\n

Managing the customer relationship post-purchase means the difference between a one-hit-wonder and retention rockstar status. If you want to scale your sales, though, you need the right email automations to boost revenue on autopilot.<\/p>\n

Unfortunately, there\u2019s no single email we can recommend that transforms your business. Instead, a post-purchase email series that leverages automation, personalization, and segmentation is the way to go.<\/p>\n

What are post-purchase emails?<\/h2>\n

A post-purchase email is a message you send to new or existing customers to increase sales and engagement. While welcome emails and sales funnels help you build a relationship and make a sale, post-purchase messages manage everything after the sale.<\/p>\n

Post-purchase messages are more of a category than a single type of email, however. The most common post-purchase emails are:<\/p>\n