{"id":4679,"date":"2021-08-06T09:00:00","date_gmt":"2021-08-06T13:00:00","guid":{"rendered":"https:\/\/www.litmus.com\/blog\/need-help-getting-buy-in-for-litmus-weve-got-your-back\/"},"modified":"2025-11-05T13:40:57","modified_gmt":"2025-11-05T18:40:57","slug":"need-help-getting-buy-in-for-litmus-weve-got-your-back","status":"publish","type":"post","link":"https:\/\/www.litmus.com\/blog\/need-help-getting-buy-in-for-litmus-weve-got-your-back","title":{"rendered":"Need Help Getting Buy-in for Litmus? We’ve Got Your Back"},"content":{"rendered":"\n\n\t
\n
\n \t
\n \t\t
\n \t\t\t
\n \t\t\t\t

You already know Litmus will help you create better emails faster, but is your team or manager onboard? We\u2019ve got your back. Use our three-step guide to getting buy-in for Litmus<\/a>.<\/p>\n

Step 1: Educate your team<\/h2>\n

Did you know the return on investment (ROI) for email is a whopping 36:1<\/a>? Companies that aren\u2019t investing in email are not only leaving a huge amount of revenue on the table, but they\u2019re falling behind competitors who are leveraging the channel to its highest potential.<\/p>\n

Additionally, emails can have over 300,000 different rendering combinations<\/a>. And with updates every 1.2 days<\/a>, there\u2019s no shortage of factors that can affect how your emails render and function.<\/p>\n

These include your subscriber\u2019s email service provider, email client, web browser, operating system, screen size, image settings, and more. This is why rigorous testing needs to be part of every email marketer\u2019s workflow to guarantee a great brand impression and customer experience.<\/p>\n

In short, Litmus helps protect your brand reputation, streamline your email workflow, and maximize your email program\u2019s ROI.<\/p>\n

\n\n\n\n
\"Sean-Kennedy-Zapier\"<\/td>\n\u201cLitmus allows us to catch errors more easily, and helps us be more aware of how our emails look to our subscribers\u2014insights we did not have before.\u201d<\/p>\n

Sean Kennedy, Senior Marketing Ops Analyst at Zapier<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

 <\/p>\n

Step 2: See how other companies solved their email challenges with Litmus<\/h2>\n

Thousands of brands trust Litmus to maximize productivity throughout the entire email creation process. See how teams across every industry, company size, and location solve their most pressing email challenges with Litmus.<\/p>\n