{"id":95599,"date":"2024-04-11T12:50:31","date_gmt":"2024-04-11T16:50:31","guid":{"rendered":"https:\/\/www.litmus.com\/?p=95599"},"modified":"2024-10-31T13:25:39","modified_gmt":"2024-10-31T17:25:39","slug":"fun-holiday-email-campaigns","status":"publish","type":"post","link":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns","title":{"rendered":"How To Maximize Your Holiday Email Campaigns, From Puns To Pranks"},"content":{"rendered":"\n\n\t<div id=\"simple-text-block-block_3ce246db8fc6c1db36438d5053965bd1\" class=\"block-simple-text-block alignfull \" style=\"background-color:\">\n  <div class=\"container\">\n  \t<div class=\"row\">\n  \t\t<div class=\"col\">\n  \t\t\t<div class=\"copy\">\n  \t\t\t\t<p>There are many major holidays marketers circle on their campaign calendars, as they are <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/blog.hubspot.com\/marketing\/popular-marketing-holidays\">dependable revenue drivers<\/a> to count on every year.<\/p>\n<p>These holidays require solidified weeks-long strategies: like Thanksgiving, winter holidays, and <a rel=\"noopener\" href=\"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns\" target=\"_blank\" rel=\"noopener\">Black Friday email campaigns<\/a>.<\/p>\n<p>But what about those holidays in between, the \u201cfun holidays\u201d?<\/p>\n<p>These are those holidays that pop up in entertaining marketing campaigns, like <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.timeanddate.com\/holidays\/fun\/national-doughnut-day\">National Donut Day<\/a> (June 7th, by the way \ud83c\udf69) and National Pet Day.<\/p>\n<p>Many marketing teams may waffle around the idea of whether or not to do a campaign around these fun holidays. In a time when marketers know how important it is to make every email send count, the question is, no matter your industry, how can you make a relatable, engaging and fun holiday email campaigns\u2014that convert\u2014for your subscribers?<\/p>\n<p>Let\u2019s take a look at my own inbox to answer that question! Over the course of a few weeks, three \u201cfun holidays\u201d stood out to me:<\/p>\n<ul>\n<li>Leap Day (Feb 29)<\/li>\n<li>Pi Day (March 14)<\/li>\n<li>April Fools Day (April 1)<\/li>\n<\/ul>\n<p>I wondered, how many brands would take advantage of Leap Day as it only happens once every four years? Or April Fools Day (that maybe we wish didn\u2019t come every year\u2026), as an opportunity to catch my eye in a very busy inbox.<\/p>\n<p>So I dug into my inbox to pinpoint some of my favorite trends I saw with these holidays and how brands were celebrating them. In this blog post, I\u2019ve shared a few of my favorites, and suggest ways marketers can make the most of these opportunities to engage subscribers.<\/p>\n<h2>Which holiday emails resonated the best?<\/h2>\n<img decoding=\"async\" class=\"size-full wp-image-95448 alignleft\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Email-App-Transparent.png\" alt=\"email deliverability and email testing with Litmus\" width=\"301\" height=\"278\" \/>On any given weekday, I receive an average of 240 promotional emails (yikes, I know, but such is the life of a curious email geek).<\/p>\n<p><strong>Leap Day<\/strong> on March 29, I counted 51 emails that were in some way related to Leap Day\u2014that\u2019s around 20% of all promotional emails I received that day. At first I was surprised by what I assumed was a low number. I thought it would be much higher, as brands had a rare opportunity to meet subscribers where they were, looking for excitement around the rare holiday.<\/p>\n<p>However, of the three holidays I studied, <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/posts\/aweyman_emailgeeks-emailmarketing-emailcampaigns-activity-7169420048250466304-3EkN?utm_source=share&amp;utm_medium=member_desktop\">Leap Day was the one marketers used most for marketing campaigns<\/a>. <strong>April Fools Day<\/strong> April 1st and joke themed campaigns came in second with 11% of my promotional emails just 24 emails mentioned or had content tied to the prankster holiday (more on the content in a moment).<\/p>\n<p><strong>Pi Day<\/strong> on March 14 came in third with just 7% of all promotional emails themed around Pi Day.<\/p>\n<p>What stands out to me is the opportunity marketers have to grow their participation in these fun holidays on an annual basis, not just for Leap Day.<\/p>\n<p>Not all of the emails in my inbox had a discount code for a product tied to Pie, Pi, or 3.14, but simply acknowledging the holiday, bringing a bit of unexpected fun to the inbox is really what caught my attention.<\/p>\n<p>After looking through all of the content for these fun holiday promotional emails, emojis, (and a fair share of chuckling at amazing puns), I found the most common content revolved around discounts and opportunities to further engage subscribers.<\/p>\n<p>Let&#8217;s take a look at some fun holiday promotional email examples that had the winning formula.<\/p>\n<p>&nbsp;<\/p>\n  \t\t\t<\/div>\n  \t\t<\/div>\n  \t<\/div>\n  <\/div>\n<\/div>\n\n\n<div id=\"post-cta-buttonblock_8ddbbe0ccc983251eafaf9610be20fb8\" class=\"block-post-cta-button mt-5\">\n  <div class=\"container px-0\">\n    <div class=\"row\">\n      <div class=\"blog-post-cta-button-wrapper col-12 col-lg-10 mx-auto p-4 d-block d-lg-flex align-items-lg-center align-items-start\">\n\t\t  \t\t  \t\t  \t\t  \t\t  \t\t  \t\t  \t\t \t\t\t  \t\t  \t\t  <div class=\"blog-post-cta-button-icon col-2 float-start mx-auto float-lg-start float-none background-white d-flex flex-column justify-content-center align-items-center text-center\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2023\/10\/lauren-jean-logo.png\" alt=\"Lauren Jean - Humanizing email markeing\" width=\"1001\" height=\"801\"\/>\n\t\t\t\t\t  \t\t  <\/div><!--blog-post-cta-button-icon-->\n\t\t\t\t\t\t\t\t  \t\t  <div class=\"col-12 col-lg-9 ps-lg-4 ps-0 text-center text-lg-start mt-3 mt-lg-0\">\t\t\t  \t\t\t  <h2 class=\"h-sm\"><strong>Understand Your Subscribers with Live Polling<\/strong><\/h2>\n\t\t\t   \n\t\t\t  \t\t\t\t\t<p>Learning more about preferences to ensure the most relevant content is a key way to capitalize on having the eyes of your subscribers. See how Litmus customer LaurenJean used live polling to stay relevant for customers even after the holiday.<\/p>\n\t\t\t\t\t \n\t\t\t  \t\t  <\/div><!--col-12 col-lg-9 ps-lg-4 ps-0 text-center text-lg-start mt-3 mt-lg-0-->\t\t\t  \t\t  <div class=\"text-center text-lg-end col-12 col-lg-1 ms-lg-2 ms-0\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn-primary\" rel=\"noopener\" href=\"https:\/\/www.litmus.com\/customers\/by-lauren-jean\">\n\t\t\t\t\t\tSee their story\t\t\t\t\t\t<\/a>\n\t\t\t  \t\t  <\/div><!--text-center text-lg-end col-12 col-lg-1 ms-lg-2 ms-0-->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t        <\/div><!--blog-post-cta-button-wrapper-->\n    <\/div><!--row-->\n  <\/div><!--container-->\n<\/div>\n\n\n\n\t<div id=\"simple-text-block-block_5a15acbe30cd8d0fd5e78974cfb9ab11\" class=\"block-simple-text-block alignfull \" style=\"background-color:\">\n  <div class=\"container\">\n  \t<div class=\"row\">\n  \t\t<div class=\"col\">\n  \t\t\t<div class=\"copy\">\n  \t\t\t\t<p>&nbsp;<\/p>\n<h2>The best fun holiday email examples<\/h2>\n<h3>Leap Day &#8211; Brilliant Earth<\/h3>\n<p>My favorite Leap Day email (both subject line, preview text, and content) was from <a rel=\"noopener\" href=\"https:\/\/litmus.com\/scope\/dbn107pgbgp3\">Brilliant Earth<\/a>. With no specific discount, the content leaned into &#8220;girl math&#8221; and it made me giggle\u2014and ultimately connect with the brand. Plus, the layout of this email is simply beautiful.<\/p>\n<div class=\"image-scroll mb-3\"><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/10\/1-3.png\" alt=\"\" \/><\/div>\n\n<h3>Pi Day &#8211; Godiva<\/h3>\n<p>The chocolate + pie = Pi Day promotional email seems pretty straightforward. However, what I love about this approach is that <a rel=\"noopener\" href=\"https:\/\/litmus.com\/scope\/s5yxkkpg6fca\">Godiva<\/a> is giving the subscriber relevant content for the holiday, an actual pie recipe, which I saw so few emails do.<\/p>\n<p>This approach doesn\u2019t depend on the subscriber needing a promotion for their product (I\u2019m thinking about industries like B2B that may not have a product to discount), instead it helps the subscriber think further about what information would be helpful for them at that moment.<\/p>\n<div class=\"image-scroll mb-3\"><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/10\/2-4.png\" alt=\"\" \/><\/div>\n\n<h3>April Fools &#8211; Shapermint<\/h3>\n<p>What I love about this email from <a rel=\"noopener\" href=\"https:\/\/litmus.com\/scope\/chzsjtgr2kob\">Shapermint<\/a>, aside from the clean layout and yes, a picture of a dog (always a win), was that it had a hook for an April Fools day joke, without going too far. I still received a few emails from brands with promotions for fake items that led to a disappointing \u201cgotcha\u201d landing page\u2014and ultimately I closed the page.<\/p>\n<p>Shapermint caught my attention with a product that I thought was probably a joke, and immediately they fessed up to the gag. Then led into the products that really are on sale which I might like. It didn\u2019t go too far, it gave me a chuckle before looking at their sale.<\/p>\n<div class=\"image-scroll mb-3\"><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/10\/3-scaled.jpg\" alt=\"\" \/><\/div>\n\n<h2>Do Fun Holiday Promotional Emails Engage Subscribers?<\/h2>\n<p>&#8220;Fun holidays&#8221; present a unique opportunity for marketers to push the boundaries of conventional email content and delve into the realm of creativity.<\/p>\n<p>These occasions offer a low-risk environment to experiment with quirky, unconventional approaches that might not fit the usual brand aesthetic. From outside-the-box promotions to incorporating emojis in preview text, experimenting with <a rel=\"noopener\" href=\"https:\/\/www.litmus.com\/blog\/best-email-subject-lines-for-black-friday-cyber-monday\" target=\"_blank\" rel=\"noopener\">Black Friday email subject lines<\/a> or even <a rel=\"noopener\" href=\"https:\/\/www.litmus.com\/email-personalization\">hosting engaging live polls<\/a>, there&#8217;s ample room for innovation and playfulness.<\/p>\n<p>Think of it as the perfect excuse to unleash your inner weird-Barbie\u2014exploring avenues that might seem too whimsical or offbeat for regular campaigns. But will ultimately help you stand out from your competitors.<\/p>\n<p><span style=\"font-weight: 400;\">For inspiration, consider diving into your inbox from the <em>previous<\/em> year to see what &#8220;fun holidays&#8221; brands are celebrating. (And keep a guide handy chock full of <a rel=\"noopener\" href=\"https:\/\/www.litmus.com\/blog\/litmus-holiday-marketing-guide\" target=\"_blank\" rel=\"noopener\">holiday email marketing examples<\/a> to reference for more popular holidays!)\u00a0<\/span>\n<p>My advice to fellow marketers? Don&#8217;t wait around for the next Leap Day or Pi Day to inject some excitement into your email strategy. Embrace the spirit of spontaneity and surprise your subscribers with emails that break the mold, challenge expectations, and leave a lasting impression.<\/p>\n<p>In a sea of mundane promotions, it&#8217;s those daring, unconventional emails that truly capture attention and foster genuine engagement. So, let&#8217;s dare to be different, let&#8217;s embrace the weird, and let&#8217;s show our subscribers that we&#8217;re not afraid to think outside the inbox.<\/p>\n  \t\t\t<\/div>\n  \t\t<\/div>\n  \t<\/div>\n  <\/div>\n<\/div>\n\n\n<div id=\"post-cta-buttonblock_81de835937a1fb9357a65fc12420e83f\" class=\"block-post-cta-button mt-5\">\n  <div class=\"container px-0\">\n    <div class=\"row\">\n      <div class=\"blog-post-cta-button-wrapper col-12 col-lg-10 mx-auto p-4 d-block d-lg-flex align-items-lg-center align-items-start\">\n\t\t  \t\t  \t\t  \t\t  \t\t  \t\t  \t\t  \t\t \t\t\t  \t\t  \t\t  <div class=\"blog-post-cta-button-icon col-2 float-start mx-auto float-lg-start float-none background-white d-flex flex-column justify-content-center align-items-center text-center\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/icon_send_blue.svg\" alt=\"email send and email testing by litmus\" width=\"100\" height=\"100\"\/>\n\t\t\t\t\t  \t\t  <\/div><!--blog-post-cta-button-icon-->\n\t\t\t\t\t\t\t\t  \t\t  <div class=\"col-12 col-lg-9 ps-lg-4 ps-0 text-center text-lg-start mt-3 mt-lg-0\">\t\t\t  \t\t\t  <h2 class=\"h-sm\"><strong>Make sure your holiday emails land in the inbox\u2014not the spam folder<\/strong><\/h2>\n\t\t\t   \n\t\t\t  \t\t\t\t\t<p>Scan your emails against 20+ different spam filters and get advice on how to improve your deliverability with Litmus.<\/p>\n\t\t\t\t\t \n\t\t\t  \t\t  <\/div><!--col-12 col-lg-9 ps-lg-4 ps-0 text-center text-lg-start mt-3 mt-lg-0-->\t\t\t  \t\t  <div class=\"text-center text-lg-end col-12 col-lg-1 ms-lg-2 ms-0\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn-primary\" rel=\"noopener\" href=\"https:\/\/www.litmus.com\/spam-filter-tests\">\n\t\t\t\t\t\tlearn more\t\t\t\t\t\t<\/a>\n\t\t\t  \t\t  <\/div><!--text-center text-lg-end col-12 col-lg-1 ms-lg-2 ms-0-->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t        <\/div><!--blog-post-cta-button-wrapper-->\n    <\/div><!--row-->\n  <\/div><!--container-->\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":56,"featured_media":94683,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"blog_category":[10301,10302,10306],"class_list":["post-95599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","blog_category-email-campaign-management","blog_category-email-deliverability","blog_category-email-marketing-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tips to Maximize Your Seasonal Email Campaign Ideas | Litmus<\/title>\n<meta name=\"description\" content=\"Learn how to enhance your seasonal email strategy using these tips and fun examples for holidays such as Leap Day, Pi Day, and April Fools&#039; Day.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Maximize Your Holiday Email Campaigns, From Puns To Pranks\" \/>\n<meta property=\"og:description\" content=\"Learn how to enhance your seasonal email strategy using these tips and fun examples for holidays such as Leap Day, Pi Day, and April Fools&#039; Day.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns\" \/>\n<meta property=\"og:site_name\" content=\"Litmus\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/litmusapp\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-11T16:50:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-31T17:25:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Holiday-Ideas-with-Angie.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1380\" \/>\n\t<meta property=\"og:image:height\" content=\"725\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@litmusapp\" \/>\n<meta name=\"twitter:site\" content=\"@litmusapp\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Tips to Maximize Your Seasonal Email Campaign Ideas | Litmus","description":"Learn how to enhance your seasonal email strategy using these tips and fun examples for holidays such as Leap Day, Pi Day, and April Fools' Day.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns","og_locale":"en_US","og_type":"article","og_title":"How To Maximize Your Holiday Email Campaigns, From Puns To Pranks","og_description":"Learn how to enhance your seasonal email strategy using these tips and fun examples for holidays such as Leap Day, Pi Day, and April Fools' Day.","og_url":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns","og_site_name":"Litmus","article_publisher":"https:\/\/www.facebook.com\/litmusapp","article_published_time":"2024-04-11T16:50:31+00:00","article_modified_time":"2024-10-31T17:25:39+00:00","og_image":[{"width":1380,"height":725,"url":"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Holiday-Ideas-with-Angie.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_creator":"@litmusapp","twitter_site":"@litmusapp","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#article","isPartOf":{"@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns"},"author":{"name":"marketing","@id":"https:\/\/www.litmus.com\/#\/schema\/person\/e7ba48efb15583afda17a94450244541"},"headline":"How To Maximize Your Holiday Email Campaigns, From Puns To Pranks","datePublished":"2024-04-11T16:50:31+00:00","dateModified":"2024-10-31T17:25:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns"},"wordCount":11,"publisher":{"@id":"https:\/\/www.litmus.com\/#organization"},"image":{"@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#primaryimage"},"thumbnailUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Holiday-Ideas-with-Angie.png","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns","url":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns","name":"Tips to Maximize Your Seasonal Email Campaign Ideas | Litmus","isPartOf":{"@id":"https:\/\/www.litmus.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#primaryimage"},"image":{"@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#primaryimage"},"thumbnailUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Holiday-Ideas-with-Angie.png","datePublished":"2024-04-11T16:50:31+00:00","dateModified":"2024-10-31T17:25:39+00:00","description":"Learn how to enhance your seasonal email strategy using these tips and fun examples for holidays such as Leap Day, Pi Day, and April Fools' Day.","breadcrumb":{"@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#primaryimage","url":"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Holiday-Ideas-with-Angie.png","contentUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/04\/Holiday-Ideas-with-Angie.png","width":1380,"height":725,"caption":"holiday promotional email marketing strategy"},{"@type":"BreadcrumbList","@id":"https:\/\/www.litmus.com\/blog\/fun-holiday-email-campaigns#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.litmus.com\/"},{"@type":"ListItem","position":2,"name":"How To Maximize Your Holiday Email Campaigns, From Puns To Pranks"}]},{"@type":"WebSite","@id":"https:\/\/www.litmus.com\/#website","url":"https:\/\/www.litmus.com\/","name":"Litmus","description":"Are you getting the most out of your email marketing?","publisher":{"@id":"https:\/\/www.litmus.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.litmus.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.litmus.com\/#organization","name":"Litmus Software","url":"https:\/\/www.litmus.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.litmus.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/04\/featured-image.png","contentUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/04\/featured-image.png","width":600,"height":314,"caption":"Litmus Software"},"image":{"@id":"https:\/\/www.litmus.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/litmusapp","https:\/\/x.com\/litmusapp"]},{"@type":"Person","@id":"https:\/\/www.litmus.com\/#\/schema\/person\/e7ba48efb15583afda17a94450244541","name":"marketing"}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/posts\/95599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/users\/56"}],"replies":[{"embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/comments?post=95599"}],"version-history":[{"count":11,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/posts\/95599\/revisions"}],"predecessor-version":[{"id":105906,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/posts\/95599\/revisions\/105906"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/media\/94683"}],"wp:attachment":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/media?parent=95599"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/tags?post=95599"},{"taxonomy":"blog_category","embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/blog_category?post=95599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}