{"id":107642,"date":"2025-01-17T15:39:03","date_gmt":"2025-01-17T20:39:03","guid":{"rendered":"https:\/\/www.litmus.com\/?post_type=resource&#038;p=107642"},"modified":"2025-07-08T15:16:15","modified_gmt":"2025-07-08T19:16:15","slug":"why-businesses-must-embrace-email-accessibility","status":"publish","type":"resource","link":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility","title":{"rendered":"From compliance to connection: Why businesses must embrace email accessibility"},"content":{"rendered":"\n\n\t<div id=\"simple-text-block-block_9cf54af79f647c294d982c8780791bbb\" class=\"block-simple-text-block alignfull \" style=\"background-color:\">\n  <div class=\"container\">\n  \t<div class=\"row\">\n  \t\t<div class=\"col\">\n  \t\t\t<div class=\"copy\">\n  \t\t\t\t<p>1 in 4 adults across the U.S. and European Union have a disability. How do you know if they can read your email, identify the button, or interact with the dynamic content?<\/p>\n<p>Sarah Gallardo and Lauren Castady from Oracle Digital Experience Agency walk us through:<\/p>\n<ul>\n<li><strong>Key terms<\/strong> of inclusion.<\/li>\n<li><strong>Why accessibility matters<\/strong> from a business perspective.<\/li>\n<li><strong>The European Accessibility Act (EAA)<\/strong> rules and how to meet them.<\/li>\n<li><strong>A downloadable checklist<\/strong> to make sure your emails meet accessibility standards.<\/li>\n<\/ul>\n<p>Jaina Mistry from Litmus wraps up with a quick demo of how to use Litmus to find and fix accessibility issues in your emails.<\/p>\n<p>This might just be the most educational webinar you watch in 2025.<\/p>\n  \t\t\t<\/div>\n  \t\t<\/div>\n  \t<\/div>\n  <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":108184,"template":"","category":[15],"class_list":["post-107642","resource","type-resource","status-publish","has-post-thumbnail","hentry","category-webinar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From compliance to connection: Why businesses must embrace email accessibility - Litmus<\/title>\n<meta name=\"description\" content=\"Creating accessible emails that your entire audience can engage with is not optional in 2025\u2014it\u2019s required. Learn about accessibility\u2019s impact on brands from two industry experts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From compliance to connection: Why businesses must embrace email accessibility\" \/>\n<meta property=\"og:description\" content=\"Creating accessible emails that your entire audience can engage with is not optional in 2025\u2014it\u2019s required. Learn about accessibility\u2019s impact on brands from two industry experts.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility\" \/>\n<meta property=\"og:site_name\" content=\"Litmus\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/litmusapp\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-08T19:16:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/01\/Q1-25-webinar_3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1201\" \/>\n\t<meta property=\"og:image:height\" content=\"676\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@litmusapp\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"From compliance to connection: Why businesses must embrace email accessibility - Litmus","description":"Creating accessible emails that your entire audience can engage with is not optional in 2025\u2014it\u2019s required. Learn about accessibility\u2019s impact on brands from two industry experts.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility","og_locale":"en_US","og_type":"article","og_title":"From compliance to connection: Why businesses must embrace email accessibility","og_description":"Creating accessible emails that your entire audience can engage with is not optional in 2025\u2014it\u2019s required. Learn about accessibility\u2019s impact on brands from two industry experts.","og_url":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility","og_site_name":"Litmus","article_publisher":"https:\/\/www.facebook.com\/litmusapp","article_modified_time":"2025-07-08T19:16:15+00:00","og_image":[{"width":1201,"height":676,"url":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/01\/Q1-25-webinar_3.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@litmusapp","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility","url":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility","name":"From compliance to connection: Why businesses must embrace email accessibility - Litmus","isPartOf":{"@id":"https:\/\/www.litmus.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility#primaryimage"},"image":{"@id":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility#primaryimage"},"thumbnailUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/01\/Q1-25-webinar_3.png","datePublished":"2025-01-17T20:39:03+00:00","dateModified":"2025-07-08T19:16:15+00:00","description":"Creating accessible emails that your entire audience can engage with is not optional in 2025\u2014it\u2019s required. Learn about accessibility\u2019s impact on brands from two industry experts.","breadcrumb":{"@id":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility#primaryimage","url":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/01\/Q1-25-webinar_3.png","contentUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/01\/Q1-25-webinar_3.png","width":1201,"height":676},{"@type":"BreadcrumbList","@id":"https:\/\/www.litmus.com\/resources\/why-businesses-must-embrace-email-accessibility#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.litmus.com\/"},{"@type":"ListItem","position":2,"name":"Resources","item":"https:\/\/www.litmus.com\/resources"},{"@type":"ListItem","position":3,"name":"From compliance to connection: Why businesses must embrace email accessibility"}]},{"@type":"WebSite","@id":"https:\/\/www.litmus.com\/#website","url":"https:\/\/www.litmus.com\/","name":"Litmus","description":"Are you getting the most out of your email marketing?","publisher":{"@id":"https:\/\/www.litmus.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.litmus.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.litmus.com\/#organization","name":"Litmus Software","url":"https:\/\/www.litmus.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.litmus.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/04\/featured-image.png","contentUrl":"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/04\/featured-image.png","width":600,"height":314,"caption":"Litmus Software"},"image":{"@id":"https:\/\/www.litmus.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/litmusapp","https:\/\/x.com\/litmusapp"]}]}},"acf":{"enable_legacy_page_header":true,"alt_header_title":"","background_color":"#073045","header_image":"","header_image_overlay_color":"#000000","header_description":"Creating accessible emails that your entire audience can engage with is not optional in 2025\u2014it\u2019s required. Learn about accessibility\u2019s impact on brands from two industry experts.","header_primary_cta_button":"","header_secondary_cta_button":"","title_alignment":"align-items-center","title_justification":"justify-content-start","text_align":"text-left","wide_header":false,"short_header":false,"form_header":false,"side_header_image":"","header_video":false,"toggle_labels":{"left":"","right":""},"price_toggle":["left"],"column":null,"video_id":""},"_links":{"self":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/resources\/107642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/types\/resource"}],"version-history":[{"count":5,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/resources\/107642\/revisions"}],"predecessor-version":[{"id":108651,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/resources\/107642\/revisions\/108651"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/media\/108184"}],"wp:attachment":[{"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/media?parent=107642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.litmus.com\/wp-json\/wp\/v2\/category?post=107642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}