{"id":98190,"date":"2024-06-03T13:19:15","date_gmt":"2024-06-03T17:19:15","guid":{"rendered":"https:\/\/www.litmus.com\/?post_type=resource&#038;p=98190"},"modified":"2025-12-12T08:30:21","modified_gmt":"2025-12-12T13:30:21","slug":"key-insights-from-state-of-email-innovations","status":"publish","type":"resource","link":"https:\/\/www.litmus.com\/resources\/key-insights-from-state-of-email-innovations","title":{"rendered":"Litmus Talks | Can&#8217;t-Miss Insights from The State of Email Innovations"},"content":{"rendered":"\n\n\t<div id=\"simple-text-block-block_7b250b38b61950d8c9c5abbdd7347214\" class=\"block-simple-text-block alignfull \" style=\"background-color:\">\n  <div class=\"container\">\n  \t<div class=\"row\">\n  \t\t<div class=\"col\">\n  \t\t\t<div class=\"copy\">\n  \t\t\t\t<p>Marketing moves fast. How are email marketers staying ahead of the curve in this ever-evolving landscape? We asked nearly 1,000 marketers about their strategies and how they\u2019re innovating\u2014and now we\u2019re sharing these valuable findings with you.<\/p>\n<p>You&#8217;re invited to join us alongside Blake Miller from Salesforce, Dave Charest from Constant Contact, and Tatev Bidzhoian from Selzy for a roundtable discussion featuring the insights you need to navigate these changes and optimize your email marketing efforts, including:<\/p>\n<ul>\n<li>Increasing budgets: 30% of brands plan to boost their email marketing spend this year.<\/li>\n<li>Embracing AI: 45% of teams are using Artificial Intelligence (AI) to create email content.<\/li>\n<li>ROI uncertainty: 72% of marketers are unsure about their email program\u2019s ROI.<\/li>\n<\/ul>\n<p>Discover the opportunities and challenges in email marketing today, as revealed in The 2024 State of Email Innovations Report.<\/p>\n<hr \/>\n<p>Selzy and Constant Contact use the information you provide us to bring you content about email marketing trends, stats, events and relevant products and services. You may unsubscribe from these communications at any time. For more information, check out <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/selzy.com\/en\/legal\/privacy-notice\/\">Selzy&#8217;s Privacy Policy<\/a> and <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.constantcontact.com\/legal\/privacy-notice\">Constant Contact&#8217;s Privacy Policy.<\/a><\/p>\n  \t\t\t<\/div>\n  \t\t<\/div>\n  \t<\/div>\n  <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":98191,"template":"","category":[15],"class_list":["post-98190","resource","type-resource","status-publish","has-post-thumbnail","hentry","category-webinar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>State of Email Innovation: Key Insights &amp; Opportunities<\/title>\n<meta name=\"description\" content=\"We asked nearly 1,000 marketers about their strategies and how they\u2019re 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